49" Sony Bravia KD-49XG8396

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49" Sony Bravia KD-49XG8396
Experience the best entertainment in 4K resolution
For the best possible sports and movie viewing experience, you need to get a television with a perfect picture and great features. This is where the Sony Bravia KD-49XG8396 steps in. With eight million pixels and 4K Ultra HD resolution, the 49" Sony TV delivers thrilling visuals while Android TV opens up a wide range of multimedia features. Not only does the Sony Bravia TV guarantee a great picture but it also matches it with awesome sound—ideal when you're watching the latest blockbuster or a crucial game. As the television features integrated DVB-S2 and DVB-T2-HEVC tuners, itcanpick up satellite signals and a large number of channels, so you don't need to worry about buying a set-top box.
Sony Bravia KD-49XG8396 Smart 4K TV—Key Features
- Luxurious 4K resolution for perfect details
- HDR delivers unrivalled dynamics for a natural viewing experience
- 49" diagonal
- The red button mediates the reading of e. g. TV programming, browsing the archive of programs, weather or playing entertainment applications
- Superior voice control saves you time and hassle
- Pre-prepared Wi-Fi TV technology for connecting to a wireless network
- USB recording allows you to upload and play directly from a USB hard drive or stick
- VESA 100×200 ready
- DLNA multimedia protocol for the easiest transfer of videos, music or pictures to your TV
- DVB-T2/HEVC tuner is the latest standard and widely used by all terrestrial broadcasts
Incredibly realistic image with the X1 processor
The Sony Bravia KD-49XG8396 Smart TV reproduces images that boast greater depth, more natural colours and better textures. The Sony television owes all this to the 4K HDR Processor X1 that makes watching any content a feast for your eyes.
A television that draws you in
These days, viewers are not satisfied with anything but the very highest quality, and the 49" Sony Bravia KD-49XG8396 certainly does not disappoint. With an exceptional image and fine resolution, the Sony TV meets the demands of even the most discerning pair of eyes. The 4K (3840×2160p) panel displays four times the number of pixels than popular Full HD screens to deliver a picture with breath-taking detail. The images retain their quality and remain perfectly sharp even when you are sat close to the screen. And that's not all—4K X-Reality™ PRO technology takes classic filmsandseries that were filmed in low resolution and upscales them close to true 4K quality. Finally, as the Sony Bravia KD-49XG8396 is equipped with advanced hardware, you can count on a smoother picture and faster running apps.
Beautiful and vibrant colours on the TRILUMINOS display
Sony TVs feature TRILUMINOS displays that reproduce a much wider range of colours than conventional televisions. The display analyses and processes data in every image to make a wide range of colours come to life in your living room. The Sony Bravia KD-49XG8396 smart TV perfectly displays subtle shades of red, green and blue—the biggest challenge for any television.
Advanced hardware delivers high-end images
When reproducing images, the KD-49XG8396 works with two databases—the first cleans the image and reduces noise, while the second upscaling database increases the resolution and brightness. Together, the two powerful databases dynamically improve image quality in real time.
Images are always smoother
Enjoy sunrises like never before with Super Bit Mapping HDR. The Sony Bravia KD-49XG8396 TV creates smooth and natural pictures without the 'banding' that can spoil the picture on other televisions.
One press and the fun can begin
The Sony Bravia KD-49XG8396 comes with a remote that features a dedicated Netflix button, so you can start streaming by pressing just one button.
ClearAudio + for perfect sound
Not only will you be captivated by the perfectly sharp image but you will also be absorbed in the sophisticated sound. ClearAudio+ fine-tunes sound for a more immersive experience—no matter what you're watching.
Improved voice control
The Sony Bravia KD-49XG8396 works on the Android TV platform which features a wealth of interesting apps. Improved voice control maximises your comfort further by ensuring you no longer have to search for the remote and key in lengthy searches.
Cleverly hidden cables
The Sony Bravia KD-49XG8396 keeps cables out of sight by hiding them in the stand and holding them in place with the included cable holder.

Voice control
Say what you want or need and your Sony Bravia TV will do it for you. With the Android TV platform, you will be able to constantly use all the smart features.

Smooth action scenes
Motionflow-XR technology creates additional frames and inserts them between other frames to reduce blur and create a smooth image.

Use your TV as a digital recorder
Save your favourite TV shows on an external hard drive whenever it suits you. All you have to do is press the REC button while you're watching a show—recording stops automatically when the programme ends.
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| Manufacturer information |
Sony Corporation is a Japanese company founded in 1946. Its headquarters is located in Tokyo. Its beginnings were humble. The first product sold under the Sony brand was a transistor radio. It was those radios that played a pivotal role in the company's expansion in the 1960s and the world quickly began to associate Sony products with a reliably stellar price-performance ratio. In the 1970s, Sony was severely affected by the global economic crisis. Many analysts considered the company effectively defunct and could see no future for it. However, they underestimated the famous Japanese perseverance and courage. The crisis was not a disaster for Sony; on the contrary, it served as a launching pad to even greater heights. The company recovered and soon changed the media landscape with the development of the CD and later the DVD. In the early 1990s, Sony achieved another major success with the introduction of the PlayStation gaming console. It is the gaming consoles that best represent the intersection of the three key areas in which the company operates today – electronics, video games, and the entertainment industry.
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